Yealands — Raise a Glass to Success
Satellite were briefed to create an online campaign that celebrates people who encapsulate the entrepreneurial spirit of the Yealands brand.
We researched across New Zealand to find six diverse people who all had a distinct business proposition with a philanthropic element.
We filmed mini-docs about all six and prepared them for the online campaign. The public could then watch each mini-doc and vote for their favourite ‘story’. All six took a share of $25,000 to help them grow their business.
In this project