Satellite Tag bringing Volume to life

Adding an interactive ‘take home’ component to a museum exhibition

Spark - All Access Pass

Adding a layer of content capture and interactive experiences for all ages.

Satellite worked with Spark and the Auckland Museum to add multiple interactive touch points around the Volume - Making Music in Aotearoa exhibition. Visitors could take the role of a producer in a recording studio, be a Rip It Up cover star, appear in a C’Mon TV show from the 60’s and feature in their own tour poster. In addition Satellite sourced playlists from major New Zealand artists from each decade that could be saved to a personal mobile site.

How it worked

On arrival at the exhibition visitors were given their own Spark All Access pass on a lanyard. The pass contained an NFC chip. Upon walking around, the pass could be tagged onto readers that were placed at 14 locations. This enabled films and playlists to be collected as well as putting the visitor into various music situations. When exiting the visitors registered and gave back their passes, they were sent a link to their own personal mobile sites containing everything they had tagged.

Satellite Media worked with Auckland Museum to develop a series of digital experiences for the exhibition Volume: Making Music in Aotearoa that includes a replica recording studio, and a digital tagging experience. The relationship between the Museum and Satellite Media has been very fruitful, and we could not be more satisfied with the quality of the experiences produced, or the process that we went through. The high level of skill and professionalism demonstrated by the company, alongside their creativity, commitment and passion for the project made the process very positive and rewarding for all involved. The recording studio and digital tagging experience have undoubtedly contributed to the success of Volume, both proving to be immensely popular with our visitors, and were key to the exhibition being the Exhibition Media Award winner at the international 2017 Galleries, Libraries, Archives, and Museums Innovation (GLAMi) Awards. Since opening Volume a number of other opportunities to work with Satellite have come up, and we look forward to working with them on a range of projects.

Project Team Auckland Museum Volume

Access for all

The technology was designed to be used by everyone and anyone from kids to grandma’s and everyone in between. It could be tagged on one thing or everything and we saw visitors come through once and visitors re-visiting multiple times.

As well as a truly interactive experience the tagging solution provided comprehensive and valuable data to both Spark and the Museum. We are thrilled to see how many people have experienced the recording studio and seen it recognised, alongside the Smithsonian in international museum awards. http://mw17.mwconf.org/glami-winners/

In this project

Design / Front end and Backend build / Software Engineering / Installation / Integration / Content creation / Rights negotiation

SO GET YOUR TAG ON AND LET’S DO THIS…

YOU'RE IT!