Surprise and delight

Capturing authentic moments on film

COCA COLA - SWINGS

Brief:

To capture the magic of a larger than life live interactive experience.

Creative:

Following the success of the Coke Happiness Truck activation with the All Blacks, we again worked in conjunction with our mates at Copper, beating wind, rain and white out conditions to film this giant swing in action outside Wellington Train Station and then at Whakapapa ski field.

Filming on three hand held 7D cameras to remain unobtrusive with the structure rigged for audio, we then edited over three days with a full picture grade and sound mix. The video unsurprisingly generated a overwhelmingly positive response on social media because who doesn't like a bit of surprise and delight in their lives.

In this project

Multi Cam Shoot / Consents / Location clearances / Edit / Grade

Grown ups love swinging

who knew