Coca-Cola swings

Our brief was to capture the magic of a larger than life live interactive experience.

Creative

Following the success of the Coke Happiness Truck activation with the All Blacks, we again worked in conjunction with our mates at Copper, beating wind, rain and whiteout conditions to film this giant swing in action outside Wellington Train Station and then at Whakapapa ski field.

Filming on three handheld 7D cameras to remain unobtrusive with the structure rigged for audio, we then edited over three days with a full picture grade and sound mix. The video unsurprisingly generated an overwhelmingly positive response on social media because who doesn't like a bit of surprise and delight in their lives.